Graphic devices

Our brand uses two key graphic elements: the diamond and the topographic map.

Together, these elements reflect the strength and reach of our organisation’s impact while shaping a bold, distinctive visual identity.

Drawing inspiration from DRA’s Big Map initiative, our topographic elements add depth and dimension to layouts. There are two variations of our topographic map elements:

• Clean
  The clean topographic maps are optimised for digital use, offering a polished option for on-screen applications.

• Textured
  The textured topographic map reflects the raw reality of disaster zones and the gritty nature of our recovery efforts. These are best suited for print applications, where the tactile quality of the texture can be fully appreciated.

Our topographic map suite includes three unique designs, each available in both clean and textured variations. These assets come in the following brand colours: DRA Natural, DRA Navy, DRA Sky, and DRA Blue. Topographic maps work well as background elements and can be overlaid on solid colours.

The diamond and topographic map can be used together to add variety and depth to designs. Alongside our standard topographic maps, we also have diamond-shaped topographic map graphics. These can be layered over aerial imagery or colour blocks to create visually striking designs.

This combination works particularly well for applications such as brochure covers, presentations, and other branded materials that require strong visual impact.

This suite is available in the following DRA brand colours: Natural, Navy, Sky, and Blue.

Each DRRT has its own unique diamond map, created to represent and distinguish it within the broader DRA brand. These maps are separate from the standard diamond map graphics and showcase the individual identity of each DRRT.

These graphics should only be used in materials directly related to the specific DRRT or in communications that reference it. They are not intended for use in general brand design or non-DRRT content.